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Publishing

The best readers are children!

To speak to children is to play a game. You have to keep them entertained, indulge their imagination, and only then do they grant you the honour of their attention. While we get muddled with maintaining the purity of language, simplifying…

Language publishing: doorway to rich literature…

Regional publishing has been the heart of the industry with the aim that a good book should not be missed by reader under the pretext that language was the barrier. Janani Rajeswari. S spoke to a couple of regional publishers to find out…

Publishing ecosystem: the way forward

The ecosystem of publishing has changed – the industry has become vast, more dynamic, technology-oriented and diverse. What’s the current state of the industry, the challenges at various levels and how the industry can move forward, finds…

Pegasus forays into games & toys…

After being a leading publisher of children’s books, Pegasus has ventured into toys and games, under the brand name Popcorn, shares Nitin Jain, Executive Director of Pegasus, an imprint of B Jain Publishers Pvt Ltd.