Monthly Archives

August 2017

“Leadership is about co-creating and working together”

shares Sonali Singh, Head - Marketing & Corporate Communications, HarperCollins Publishers India, in conversation with AABP. Leaders not only do the right thing, they also help others do the right thing by directing them, setting up a…

ASEAN turns 50!

-Towards more business collaboration within ASEAN and ASIA, points out Claudia Kaiser, vice president – business development, Frankfurter Buchemesse. 50 years is a long time, and of course societies, challenges and also the publishing…

The art and science of metadata

Metadata is becoming more and more important for publishers in this digital age, because that’s how customers discover their books. Here, Shivangi Ramachandran discusses the imperative role of metadata for publishers selling their books…

GenX in Publishing!

Innovative ideas, new perspectives, fresh energy… Gen-X publishing professionals are dynamic and eager to take their companies to newer heights. Varsha Verma of All About Book Publishing met one such young professional in the book…

A ZUBAAN for unheard voices!

Urvashi Butalia needs no introduction to most of our readers; we all admire her zestful endeavours for promoting feminist and independent publishing in India. With over 35 years of experience, she has a formidable reputation in the…

News & Review

MBD Group celebrates its 7th Founder’s Day MBD Group, the leading education company in India with large diversified operations in hospitality and retail developments observed its 7th Founder’s Day on 10th July 2017 in New Delhi amid much…

Learn + Innovate @ Jumpstart 2017

The 9th edition of JUMPSTART , a forum that brings together thinkers, creators and practitioners from the world of children’s content creation, was held at India International Centre, New Delhi on 4 and 5 August 2017. Here’s more on this…

SOCIAL MEDIA MARKETING: you just can’t do without it!

Twitter or Facebook or LinkedIn or Instagram… take your pick. How many times in a day do you visit one of these or any of the other numerous social media sites that dominate our virtual world? Let’s face it—we all check our feeds multiple…

Let us be social when it comes to publishing content!

Publishers can benefit immensely with the proper use of social media. Here, Sesh Seshadri of Overleaf Books LLP shares his views on use of social media by publishers. Why pubishers should embrace social media? Let us face the reality that…