Effective marketing trends in publishing!
Janani Rajeswari. S features two publishers from Tamil Nadu who talk about how a mélange of both traditional and new marketing trends is necessary to reach out to readers.
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Reaching and engaging readers effectively!
Through curated displays, staff recommendations, and book events like author signings and readings, bookstores help spotlight both new releases and classic works. Here, Chetanram Shewale of Dhyaas Bookstore, shares more.
How to improve reading habits
It is a serious matter the people are getting more into scrolling through social media rather than sitting down with a book or newspaper. Why are people running away from reading books? Narender Kumar Verma of Diamond Pocket Books shares…
The vital role of book fairs in the evolving world of publishing!
As the publishing industry navigates an increasingly digital world, traditional events like book fairs remain invaluable. Subrahmanian Seshadri, Co-Founder and CEO, Overleaf Books LLP, shares his views.
“Immediate feedback from readers is responsible for my success”
Celebrated author Chris Weatherman, known by the pen name Angery American, has unveiled the twelfth installment in his compelling Survivalist Series titled Exploring Home. Chris is a literary luminary with twenty-three published works, and…
A glimpse into the international activities of BCBF!
Elena Pasoli, Director, Bologna Children’s Book Fair shares more about the international activities of BCBF and the IBBY International Congress.
“Huge contribution of NBT-India in nation building”
On the occasion of the 68th Foundation Day of the National Book Trust, India (NBT-India) on August 1, 2024, a lecture on the “The Idea of Books & Reading: A Historical Perspective” was organised in the conference hall of NBT…
Call for Entry to Rights Catalogue
FICCI in partnership with Sharjah International Book Fair (SIBF) is inviting entries for the FICCI – SIBF Rights Catalogue of Indian Writing. Sharjah International Book Fair is scheduled between 6-17th November 2024 in Sharjah, UAE. FICCI -…
National Reading Day celebrated across the country
National Book Trust, India celebrated National Reading Day across the country in remembrance of P.N. Panicker, the father of India’s library movement. On this occasion, creative reading activities were organized for children, teachers,…
First national book festival in Kashmir held successfully
Organised by NBT, India, Chinar Book Festival was successfully held from August 17- 25 at SKICC on the banks of Dal Lake. The festival offered a rare opportunity for writers, poets and artists to engage with like-minded people outside the…