Technology: Reimagining The Reading, Learning & Publishing Experience!
Technology is no longer just influencing publishing; it is reshaping its very foundations. The emergence of digital-native formats signal a profound shift in how stories are created, discovered, and consumed. It is transforming publishing at a pace never seen before, reshaping not just how stories and educational content are delivered, but how they are experienced as the industry is being redefined by a generation that reads, learns, and engages through screens.
Technology is lowering barriers, widening reach, and enabling new formats to flourish for both entertainment and education. “Today, we can safely say that the readership is split equally between the print and digital formats. Our apps get upgraded regularly for an improved reading experience. We’re available on Kindle and Magzter. Our content has been used on Vobble (an audio format) and we’re exploring new audio partners. We have dedicated YouTube channels where videos are regularly uploaded. We have a robust social media presence across platforms. The next big transformation is AI. As we explore how to integrate AI in our creative process, we also are mindful of upholding the integrity of our storytelling and art,” shares Gayathri Chandrasekaran, Editor-in-Chief, Tinkle.
As Rajesh Pasari of Macmillan Education India succinctly puts it, “The shift from print to digital is no longer just about format—it’s about creating ecosystems that integrate multimedia, analytics, and adaptive learning tools to meet the evolving needs of learners and educators.” This encapsulates the larger transformation: technology isn’t merely digitizing content; it is re-engineering the entire learning experience.
If we want reading to thrive, we must meet modern readers where they are today. Platforms like Ink An Epic bring stories into the visual-first age – adapting books into immersive, emotionally rich graphic narratives that today’s readers naturally gravitate toward. “Our purpose is simple: Preserve the magic of storytelling. Present it in formats that the next generation willingly picks up. Help them Flip More, Scroll Less,” shares Anumeha of Ink An Epic.
The publishing landscape ahead is a convergence of possibilities through technology. As Brooke Dobson, Co-Founder and Chief Commercial Officer of Shimmr AI, shares, “AI can help screen submissions more fairly and quickly, catch proofing inconsistencies, generate affordable translations and synthetic audio, reconcile rights and royalties, improve supply chain planning—and, most relevant for us today, reduce marketing waste while lifting performance.”
To which,Ritesh Mehta and Samir Patil, Co-Founders, Stck, share, “Technology has done two contradictory things to publishing. On one side, it has opened the world to Indian publishers and writers: global payments, print-on-demand, online discovery, audiobooks, and the ability to reach a diaspora reader in Toronto or Singapore as easily as in Thiruvananthapuram. On the other side, it has concentrated power in the hands of a few platforms. A single recommendation algorithm can make or break a title’s visibility.” In such a scenario, platform like Stck lets publishers and writers sell directly to their fans, from their own branded site and reader app, while keeping most of the revenue and 100% of the IP.
It deeply saddens us at AABP to bid adieu to Porter Anderson, Editor-in Chief of Publishing Perspectives, an inspiration and a legend. My last meeting with Porter was in Sharjah, and it was a heartfelt conversation, he will so be missed!
Shweta
shweta@allaboutbookpublishing.com