News & Reviews


FarFaria announces partnership with Canadian publisher Orca Book Publishers

FarFaria, the award-winning iPad app that offers unlimited reading for families, is announcing an exciting new partnership with Canadian publisher Orca Book Publishers.

Orca Book Publishers was founded in 1982 and produces award-winning, best-selling children’s books in numerous genres and formats. FarFaria publishes a handful of Orca picture books and board books for young readers including Hamster Holding Hands and Kiss, Tickle, Cuddle, Hug. In August, FarFaria published the imaginative Mechanimals and Night Boy picture books.

“As the publishing industry evolves and changes, Orca is committed to bringing our stories and authors to as wide an audience as possible,” said Orca publisher Andrew Wooldridge. “We are especially proud to be publishing our stories with FarFaria, which has a unique approach to children’s publishing.”

“Orca consistently publishes highly appealing children’s books that our subscribers will love,” says Ajay Godhwani, CEO and cofounder of Intuary, the creator of FarFaria. “We are excited to be partnering with such an esteemed Canadian publisher.”

Innovative slide board book by Apple Publishing

Chennai-based Apple Publishing offers innovative slide board books for teaching little ones alphabets! Once a child sees an alphabet he can slide it to see the picture of an object with that sound as well as the name of the object. It will keep the child engaged for hours, who would love to slide in and out.

Also available are slide board books on numbers, animals and their young ones, world flags and world capitals. All these books are designed to make learning fun. The books can be used as a learning aid, testing aid and even be turned into a game. Using the books will improve memory, excite curiosity and induce a love for exploring new things.

Kaynak Licensing Agency to represent Purple Turtle in Turkey

Purple Turtle which is licensed by Aadarsh Pvt Ltd is a kids luxury brand. Purple Turtle believes that children are capable and innovative and books play a major role in developing a child brain which leads to overall development of the child.

Kaynak Licensing, a part of Kaynak Holding Inc. is Turkey’s leading copyright, licensing and merchandizing agency, will now represent Purple Turtle in Turkey. Kaynak hosts some biggest brands, publishing houses, authors, characters, films/tv and more. Purple Turtle being recognized by all as “A Kids Luxury Brand”, through Kaynak will now be available in Turkey.

NK Krishnanand, head – licensing and publishing, Purple Turtle, said, “We are very happy to say that Kaynak is one of the top licensing house in Turkey and will now represent Purple Turtle. Through this association we promise to bring greater education and better fun learning facility to all the children of Turkey.”

“Purple Turtle through their consistent devotion in education sector have now achieved a major milestone and is reaching Turkey. We assure to give the best of knowledge and wisdom to the children who will enjoy and love Purple Turtle. Our publications have brought in an element of fun and excitement in the concept of acquisition of knowledge,” says NK Krishnanand.

Kaynak licensing not only represents fiction and non friction but novel story, coffee table, history, spiritual, popular culture, children’s education and course books but also brands, character licensing as well as licensing and merchandising rights including TV and DVD rights.

ACK pays tribute to Kurien through comics

Amar Chitra Katha (AKC) in association with Gujarat Co-operative Milk Marketing Federation (GCMMF) released a series of biographical comics on the visionary dairy technologist Dr Verghese Kurien on the eve of his 92nd birth anniversary (September 09). Paying tribute to the great Indian social entrepreneur, best known as ‘Father of the White Revolution’ the comics is titled Varghese Kurien: The Man with the ‘Billon-Litre’ Idea.

My First Atlas Publisher: Compare Infobase Ltd

(Pp 36, ISBN 978-93-5104-399-7)
Let’s make geography fun! – that’s not just a catchy phrase for this book, it’s a reality. Beautifully designed and produced, the book will be a delight for children and parents alike. While children will love the colours, typos and presentation, parents will be delighted to see their interest invoked in studies. When children have fun learning, they understand and remember it for a long time.


Purple Turtle shines at Frankfurt Book Fair 2013

Purple Turtle, licensed by Aadarsh Pvt Ltd, displayed more than 100 books at the Frankfurt Book Fair 2013 and received tremendous response. Purple Turtle experienced a splendid response at the fair where kids enjoyed the company of their little friend “Purple Turtle” and the entire gathering of people at the fair evinced their interest and appreciated Purple Turtle for its contribution and participation.

According to NK Krishnanand, national sales manager, Aadarsh Pvt. Ltd, said, “The Frankfurt Book fair 2013 is the biggest fair for publishers, booksellers, agents, film producers, hardware and software providers, or authors. It is the best international platform, where we could promote our brand globally, we are very happy that we got an outstanding recognition at the fair and we broadened our reach even more through our participation at the Frankfurt Book fair 2013.”

Children’s Book Fair to Promote Copyright Trading debuts in Shanghai

The inaugural China Shanghai International Children’s Book Fair (CCBF),was held at the ShanghaiMart Exhibition Center from November 7-9, 2013. Managed by Reed Exhibitions and supported by the General Administration of Press and Publication, Radio, Film and Television, this event was dedicated to the copyright trading, publishing, printing and distribution of content/books aimed at 0 to 16 year-olds.

Home to more than 230 million people under the age of 16, China boasts a flourishing children’s publishing sector that is currently valued at USD 5 billion, of which USD 340 million comes from licensing. These figures illustrate why children’s books are the most dynamic, competitive and fastest growing sector in China’s publishing industry. Between 2011 and 2012, the number of children’s publications grew by 35 percent, with 20 percent of total rights sales in China’s book industry coming from this segment.

“The purchasing power of young Chinese parents is huge. Over 52 percent prefer buying books to borrowing them from libraries. In fact, 70 percent of this market segment buys books for their children on a monthly basis,” says Randy Wang, senior project manager at Reed Exhibitions, the exclusive event manager of CCBF. At the same time, 90 percent of the children’s book content in China is imported.

A comprehensive collection of on-site events were running concurrent to the fair, which included The International Children’s Book Publishing Summit, The Best Children’s Book Award, The International Children’s Publication Copyright Trade Summit, The International Children’s Book Promotion Events, the International Promotion of Chinese Children’s Literature Author Workshops and more.

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