New range of digital book printing work-horses from Ricoh

RICOH launches three new machines catering to different customer segments in production printing market at a recent launch session in New Delhi. Guided by its core philosophy of offering comprehensive imaging solutions, tech-savvy, and eco-friendly products to meet ever changing needs of the customer, RICOH India Limited, a subsidiary of RICOH Company Limited, Japan revealed its aggressive mega expansion plans through introduction of three new state-of-the-art machines RICOH Pro C 901/901S GA+, RICOH Pro C5100S/ 5110S and RICOH MP CW 2200SP.

RICOH Pro C 5100 series range are targeted at the SME/SMB segment, which is set to benefit from this entry-level product with competitive price and low cost of operation. While, Ricoh Pro C 5100/5100S have print speed of 65 A4 pages per minute and 80 A4 pages per minute, with the duty cycle of 300 K A4 pages per month. Speaking on the launch, Tetsuya Takano, managing director and chief executive officer, RICOH India Limited remarked, “Our market research revealed that there is a gap at the entry-level production printing segments and customers are looking for solution that fulfils this need.”

Avijit Mukherjee, COO Production Printer Business Unit added, “With RICOH’s wide range of product lines and launch of new series of production printers at the entry-level segment with excellent after-sales service, we are confident that our channel partners will be able to rapidly expand their business opportunities and increase their customer base.”