Major Chinese publisher purchases eight Screen web presses

The Chinese production printing market has enjoyed the bounty of China’s explosive economic growth and its citizens’ robust appetite for consumer goods. Further diversification of print media and an intensifying requirement for on-demand publishing are projected to fuel a cumulative rise in distribution of digitally printed materials over the next few years. Screen has aggressively cultivated business relationships in this fertile ground, most recently partnering with China National Publications Import and Export (Group) Corporation (CNPIEC), China’s largest importer and exporter of books.

CNPIEC Digital Printing Co Ltd, a print-on-demand operation established by CNPIEC in 2014, ordered eight Screen Truepress Jet520 series inkjet web presses. CNPIEC Digital Printing produces a wide variety of publications that require high-quality printing, including many well-known international titles. The print provider intends to implement four printing lines built around the cuttingedge Truepress Jet520HD and Truepress Jet520EX Advanced.

The Truepress Jet520HD high-definition press features 1,200 x 1,200 dpi maximum resolution and precise droplet size control to achieve the colours, textures, details and solid ink areas demanded for high-end publication work.

“We have struggled to find a system that is capable of producing the appropriate number of copies in a timely fashion without compromising on quality,” said Pod. Guo, president, CNPIEC Digital Printing Co Ltd.