BPI – a new business partnership of S. Chand Group
BPI – a new business partnership of S. Chand GroupBPI, a pioneering children’s book publisher, has recently become a part of the S. Chand Group, a leader in the publishing world for more than seven decades. Seen as a significant development, the merger is sure to bring about changes that would be in the interest of the activities of two companies and the publishing world as a whole. This new partnership aims to achieve several milestones in the publishing field and gain greater heights.
S. Chand Group is a name to reckon with and has made a mark in all aspects of the publishing world in India. Spearheaded by Himanshu Gupta -joint managing director, the company has scaled new heights in the field of publishing and education. A man with brilliant ideas, Himanshu has been instrumental in introducing technology in education with digital publishing and multimedia. S. Chand Group is the market leader in academic books serving to the needs of primary level to higher level with books in Engineering, Management, Commerce, Basic Sciences and others. BPI, on the other hand, is known for its aesthetics and creativity and has been into the business of publishing under the able tutelage of Jai Saxena since 1999. Children’s books and reference books have been BPI’s forte. With the growth of the publishing business, BPI diversified into cookbooks, non-fiction and fiction for teenagers as well. BPI has also created an impression in the toy market with puzzles and educational games designed around popular cartoon characters such as BEN 10, Popeye, Johnny Bravo, Ninja Hattori, Dexter, Barbie, the Powerpuff Girls, Oggy and the Cockroaches and a lot more.
With the coming together of the two publishing houses, like-minded and dynamic professionals with varied aptitudes will now come under one roof to develop educational products for the classes and the masses. A major step in this direction has been the adventurous new beginning in the form of ‘The Path to English’ school textbooks. The textbooks are already a success in the field of school education and the new team is steadfastly working towards creating a neat base in the publishing world.
This acquisition promises several new products as the companies aim to diversify into the field of teenage fiction, general books and academic books extensively. A team of creative, enthusiastic and hardworking professionals are all set to create new benchmarks in the publishing field.
Together, S. Chand and BPI aspire to flourish and succeed in this business with out-of-the-box ideas, stringent quality standards and unique and innovative products which are sure to give an edge over others and take the partnership to newer heights of brilliance.