Open for Business : An Easy Guide to Entrepreneurship
Author: Minakshi Mitra and Sanjit Mitra
Publisher: Teksons, New Delhi
(Pp 170, ISBN 978 81 922903 48, Rs 295)
The book has been written as an easy guide that covers business concepts relevant to starting and building a new venture and includes a collection of five real-world case stories written in collaboration with CEOs and founders category leading companies in India.