PCG celebrates 25 years of service to scholarly publishers

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Sales, marketing and research consultancy Publishers Communication Group (PCG) announced plans to mark its silver jubilee in 2015, having helped more than one hundred publishers connect with thousands of libraries and millions of end-users around the world over the past quarter century. The company will host a series of commemorative events and speaking engagements throughout the year.

PCG will present two panels at this year’s London Book Fair at The Faculty @LBF (April 14-16) spotlighting university presses and customer research; two sessions at the Society for Scholarly Publishers Annual Meeting (May 27-29, Arlington, VA) on focus groups/user testing and open access monographs; and will co-chair a panel with Library Journal at the American Library Association Annual Conference (June 25-30, San Francisco). The company will also host 25th Anniversary receptions at the UKSG Annual Conference (March 30-April 1, Glasgow), SSP and the Frankfurt Book Fair (October 14-18).

A provider of sales representation, telemarketing, market research, customer service and strategic consulting with offices in five countries, PCG serves clients such as the American Society for Microbiology, BioOne, CABI, Elsevier, the Institution of Engineering and Technology and the Christian Science Monitor; and publishes the Annual Library Budget Survey and Trends in Journal Subscription Renewals and Cancellations reports.

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